About Us

In May 2000, Mike O'Krongli was operating his internet website which indexed websites for London, Ontario. During the operation of his site, Mike realized a few things. The first was that cities do not form good geographic boundaries. Many companies that are valuable to the local marketplace did not fall within the city limits. The second observation was that the website had no marketing budget and the listings in the major search engine indexes were not sending many users. That is were his research began.

Mike tried to find other local portal websites to see how they were handling these issues. The first thing he found (or didn't find in this case) was that they were really hard to locate. The second thing he found was almost all of the sites did not create a search index of the local websites. The third was that they were struggling with the same boundary issues. This was when Mike started thinking of a new approach.

Mike's thoughts lead him to these conclusions. There had to be a complete system for North America with no gaps in geographic coverage. The system must have search engine indexes for each of these areas. And, these areas must have a uniform naming convention.

Acorg's system provides a vehicle that allows for even the smallest business to benefit. With Acorg's membership program, these small businesses can benefit even more. Acorg allows it's members to see how many times their links were displayed, the area that was requested in the search, the category(s) requested and the keyword(s) used to find their website. The business could then improve their site, focussing on the information that local customers wanted.

Future additions to the system such as classified ads and a reminder system bring more traffic back to the system. This then offers the partners more exposure.

Acorg has a number of other projects it hopes to bring to market in the coming months. Stay tuned for future developments in the domain name system and other interesting projects.